Exciting new concept, Wine & Deli needed a stand-out look for their debut site in BoxPark, Croydon. To create the right vibe, we conceived a unique Urban Deco design, combining the best of Croydon old and new. The design takes influences from the celebrated Art Deco buildings of Croydon’s past - such as the former international airport and Purley Way Lido - and the current surge of stunning urban graffiti street art.

Decorative gold Tom Dixon lights, handmade British Spiral wallpaper by Erica Wakerly and patterned flooring are placed alongside a wall of vintage posters with an oversized graffiti art logo. White metro tiles, black tables, bistro chairs and a hot-pink trim complete the unique Wine & Deli look. And it all fits perfectly in this former shipping container so guests can enjoy the good times and good vibes. 

Adam Jackowski, co-founder of Wine & Deli said: “Working with Avocado Sweets was an absolute pleasure. We were on the same page throughout the process and the final design far exceeded our expectations. Drinking wine and eating cured meats and cheeses is still regarded as a posh thing to do so we wanted a relaxed spot for everyone to try something new. The design is inviting and unpretentious – exactly what we wanted. We can’t wait to work with Avocado Sweets again on a future project!”

 

Photography credit: Andrew Beasley